for the sustainable, natural, and adventurous

Strong branding ensures better brand recognition, trust, and customer loyalty.

This Holistic Brand Kit is meticulously crafted to ensure your business stands out from the crowd. It’s a lot more than just a logo or fancy graphics– it’s a foundation for your brand's identity, personality, and presence. From defining your core values to creating compelling visual elements, this process is designed to empower your business with a cohesive and strong identity that speaks directly to your target market.

Holistic Brand Kit

Discovery
Competitor Analysis
Brand Strategy
Moodboard
Primary Logo
Secondary Logo
Submark + Logo Mark
Font Kit
Color Palette
Custom Illustrations
Patterns and/or Textures
Social Media Direction
Photography Direction
Mockups
Comprehensive Brand Guide

Timeline: 8-12 weeks | Package starts at $4,995 and vary by project, payment plans available.


View Example

Optional Add-Ons

Canva or Adobe Express Templates

Merchandise

Business Card Design

Packaging & Labels

Squarespace or Shopify Web Design

Continued Creative Support

Ready to get started?

Contact Me

Frequently Asked Questions

  • After a lot of discussion and research to make sure I fully understand your brand, I will present two different moodboards for you to choose from. From there, I will create one fully built out brand with all of the logos, color, fonts, and mockups so you can see what it would look like in real life and across various applications. After that, there are two rounds of included revisions to perfect it. Sometimes these are used, often times they are not.

  • Each time I send anything over, there will be questions guiding you towards providing helpful feedback. Since not everyone speaks in designer terminology, these questions work to translate between us and ensure we are communicating clearly. We will have a follow up phone call before I begin the next round. Revisions are a totally normal part of the process.

  • Each design element will be delivered as .JPG, .PNG, PDF, and .AI files at minimum.

    You will receive all logo variations in black, white, and each brand color.

  • Yes! My packages are typically billed in stages as we progress through the project, usually as four equal payments but we can adjust if needed.

    A non-refundable deposit and signed contract is required before beginning any project.

    I am sometimes open to trades, feel free to contact me with more details.

  • Yes, definitely! If you want to go ahead and knock out packaging, new brand collateral, website, etc. Just ask!

    You can view some examples here.

  • I am here to help beyond the brand package! Once we have the foundation solid we can move into creating print collateral, web design, merchandise, or whatever else you may need.

It’s time to stand out.

  • Brand Design

    Everything you need to make sure your business looks professional, connects to your target audience, and stands out from the crowd.

  • Web Design

    Time to take your business online? I can help design your Squarespace or Shopify site.

  • Graphic Design & Illustration

    Whether it’s packaging and labels, catalogs, or brand collateral, I’ve got you covered.

  • "Sierra has taken my business to the next level. She is a very talented artist and is a joy to work with.. She has designed many of our product labels, worked with our social media manager, designed photo shoots, the list goes on and on. Her eye for design and her professionalism are top notch."

    Kasey Jackson, Owner of Element Tree Essentials | Brand Development, Creative Direction, Graphic Design, Packaging

  • "Every step of the process, from onboarding to final details, has been top notch. Sierra consistently created solutions to problems without even needing to be asked - she expertly identified opportunities to level up my brand's entire image and individual products. With her help, my business feels grown up and ready to take on anything!"

    Vannah Roddy, Owner of Encompass Farm | Brand Design & Support

  • "Sierra helped me with a rebrand when I was trying to broaden the scope of my company. Overall I would say it was a 10 out of 10 experience. She asked all the right questions and was able to help get my idea out of my head and communicate clearly that we were on the same page. It was everything I could have asked for and then some when she brought new fresh ideas to the table along with marketing material that really improved the product experience for my clients. Any rebrand or new endeavor in the future I would most certainly be working with Sierra from the jump!"

    Alex Labbe, Owner of Labbe’s Trading Co. | Brand Design & Support

  • "I highly recommend her and her service for all of your branding needs! Sierra Dawn Design was just absolutely amazing to work with! She really takes the time to truly know you AND your brand! A magnificent help putting together a comprehensive book to reference for the future! I am so happy about all of the work she has done and I’ll definitely keep going back to her for more help and questions and such!"

    Liz Thomas: Athlete, Coach, Performer | Brand Design

  • “Right from the start, Sierra provided a transparent overview of the entire process. Her organizational skills and insightful responses to my questions were a reflection of not only her deep knowledge of successful branding, but also the efficiency of her systems. When I saw the first draft of my branding, I was completely blown away… Sierra blew it out of the water. She created the branding of my dreams. Overall, I cannot recommend Sierra enough. Not only is she extremely creative and highly skilled, she is also really fun and easy to work with. You would be crazy not to hire her.”

    Madi Tucker: Virtual Assistant | Brand Design