Tyler Neal is a musical artist from Atlanta, GA. Raised in the heart of the South, Tyler's musical journey has been shaped by the rich cultural tapestry of the region, infusing his sound with a distinct warmth and authenticity.

Tyler isn't just a musician; he's also a community builder. His performances go beyond the stage, fostering a sense of togetherness and shared joy. In a world that often feels divided, live music serves as a unifying force, bringing people from all walks of life together to celebrate the beauty of the human experience. Tyler views music as devotion; an avenue for reaching a higher power and accessing new levels of consciousness.

Tyler Neal
Brand & Web Design

- Infusing Tyler’s character into the brand in a way that feels genuine and comfortable.
- To create and maintain a consistent look and feel across all platforms; from social media to merchandise.
- Ensuring that the final brand resonates with Tyler’s target audience in an authentic and memorable manner that inspires community and fellowship.
The biggest challenge was making sure what we created was built to last without relying too much on current trends in the music industry.
Before working on creative assets we established the brand values: vision, positivity, accessibility, diversity, authenticity, and spirituality.

We settled on a carnival meets space theme for the creative direction. Tyler lived in New Orleans and wanted the color palette to be reminiscent of the region.

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Check out the custom Squarespace site we designed!

Tylerneal.com

Illustrations

These constellations are based on the birth months of Tyler Neal and two of his mentors, Bruce Hampton and Yonrico Scott. They have both passed, but Tyler still feels them with them, especially when he’s making music, and he wanted to pay tribute to them somehow in the brand.